Current status
The current PropertyMetrics service contains no advertising code, sponsored placements or affiliate links. No advertiser has influenced the connected sources, evidence-set method or research guides.
If advertising is introduced
- Ads will be visually distinguishable from navigation and tool output.
- Advertising will not appear inside a transaction record or as a comparable.
- Advertisers will not receive a better evidence score or editorial treatment.
- Consent and privacy controls will be implemented before personalised advertising.
- Sponsored content, if ever accepted, will be clearly labelled.
Editorial independence
Advertising revenue must not determine whether a source limitation is shown, which planning datasets are connected or whether a professional-review warning remains visible.